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Since 2000 Dr. Herz has been on the faculty at Brown University and since 2013 she has also been teaching at Boston College. Among her major contributions are her studies showing how odor-evoked memory is emotionally unique compared to other memory experiences and how emotional associations to odors can change perception and behavior. Her work also deals with how language can affect odor perception and the role that body-odor and fragrance play in heterosexual attraction. Rachel Herz also conducts research on the connections between taste sensitivity and emotional disgust, and how emotions and sensory information are involved in eating behavior.
Pleasant olfactory cues can reduce cigarette craving-2019. Journal of Abnormal Psychology. Sayette, M.A. Marchetti, M., Herz, R.S., Martin, L.M. & Bowdring, M.A.
The influence of circadian timing on odor detection- 2018. Chemical Senses, 43, 45-51. Herz, R.S., Van Reen, E., Barker, D., Hilditch, C., Bartz, A. & Carskadon, M.A.
The (non)-effect of induced emotion on desire for different types of foods-2017. Food Quality and Preference, 62, 214-17. Ershadi, M., Russell, J.A. & Herz, R.S.
The role of odor-evoked memory in psychological and physiological health- 2016. Brain Sciences, 6(3),22. Herz, R. S.
Proustian products are preferred: The relationship between odor-evoked memories and product evaluation- 2015. Chemosensory Perception, 8, 1-10. Sugiyama, H., Oshida, A., Thueneman, P., Littell, S., Katayama, A., Kashiwagi, M., Hikichi, S. & Herz, R.S.
Gender differences in response to physical and social signals involved in human mate selection: The importance of smell for women – 2002. Evolution and Human Behavior, 23, 359-364. Herz, R.S., & Inzlicht, M.